AI visibility for law firms

People ask AI assistants for help finding the right firm. Whether your firm is named — for the right practice areas and locations — is now worth measuring.

Why it matters

• Prospective clients ask assistants for firm recommendations by practice area.
• Being cited as a source builds authority that compounds.
• A monthly trend shows whether your visibility is improving.

The kind of questions we track

We ask assistants the neutral questions a buyer would ask — never your brand name — and see who gets named:

• “Best [practice area] law firms in [city]?”
• “Which law firm should I contact for [need]?”

How CiteWatch helps

CiteWatch runs a fixed question set across the major AI assistants, several times each, detects whether you and your competitors are mentioned or cited, and delivers a white-label monthly report with the trend and a prioritized fix list. Start with a free check for one brand.